advertising | Marketing Manager, New Business- Razorfish Health, New York - Publicis Healthcare Communications Group in New York, NY

Marketing Manager, New Business- Razorfish Health, New York - Publicis Healthcare Communications Group

  • Publicis Healthcare Communications Group
  • $134,440.00 - 127,870.00 / Year *
  • 172 W 104th St
  • New York, NY 10025
  • Full-Time
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Responsibilities

  • Collaborate with RFH Management Team to defineRFH marketing strategy and brand plan

  • Lead internal & external marketingactivities that amplify brand presence including:

    Developing marketing collateral andcommunications materials, including website, social platforms, directmail/email campaigns, etc.

    Managing the agencys content calendar andthought leadership development

    Curate content creation, from concepting toexecution, for all RFH marketing efforts

    Administrate Razorfish Healths digitalmarketing efforts including content marketing strategy, social media andwebsite

    Owning Internal Agency Culture Events & corporatesocial responsibility efforts

    Creating and facilitating Employee EngagementSurveys

  • Develop and execute internal communications,including announcement emails, weekly newsletter, maintenance of the internalwebsite

  • Develop process and assess metrics (ROI) formarketing activities

  • Manage external vendor relationships,partnerships, and creative award submissions

  • Monitor market trends to optimize opportunityand ensure the right message is delivered to the right audience, at the rightplace and time

  • Support business development activities, includingassisting with pitch project management and research

  • Qualifications
  • Five or more years of experience in healthcare advertising or marketing services required
  • Outstanding oral and written communicationskills

  • Multi-channel marketing experience
  • Strong project management and organizingskills

  • Excellent interpersonal and collaborationskills to achieve results

  • Ability to read, write, analyze and interpretinformation from a variety of sources, such as trade journals, competitivemarketing audits, research reports, white papers and survey data

  • Ability to write reports, presentations andgeneral business correspondence

  • Highly organized with the ability tomultitask; willing to take initiative and execute

  • Able to work in a fast-paced environment andadapt to changing priorities

  • Experience interfacing with clients andpartner vendors on technical delivery projects

  • Strong experience in executive level management
  • Demonstrated powerpoint skills; excel andsalesforce.com experience a plus

  • Passion for healthcare, online social networks,and marketing analytics are a plus



  • * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.